Scroogenomics: Why You Shouldn't Buy Presents for the Holidays
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Scroogenomics: Why You Shouldn't Buy Presents for the Holidays

by Joel Waldfogel

Business Economics
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An economist reveals why holiday gift-giving often wastes money and offers a rational alternative to seasonal spending habits.

About This Book

Scroogenomics explores the economic consequences of seasonal gift purchases.

The book analyzes how mismatched preferences between givers and receivers reduce overall value.

It questions common assumptions about generosity and holiday traditions.

Readers gain a data-driven perspective on consumer behavior during festive periods.

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I will be using this book for: