Selling to the Government: What It Takes to Compete and Win in the World's Largest Market
by Mark Amtower
Selling to the Government examines the essentials of competing for public-sector business. Mark Amtower’s guide is aimed at readers who want to understand the government marketplace, prepare for its demands, and develop a more informed approach to pursuing government sales opportunities.
About This Book
Selling to the Government focuses on the process of competing for business in the public sector.
The book addresses what it takes to pursue government opportunities and position an organization to compete effectively.
It is intended for readers interested in government sales, public-sector markets, and business development.
Mark Amtower presents the subject as a guide to understanding and approaching one of the largest marketplaces.
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