The Myths of Innovation
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The Myths of Innovation

by Scott Berkun

Business Nonfiction
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The Myths of Innovation examines common assumptions about how innovation happens. Scott Berkun offers a focused exploration of new ideas, creative change, and the ways people think about innovation, making this a relevant read for anyone interested in business, technology, or the creative process.

About This Book

The Myths of Innovation explores widely held beliefs about innovation.

Scott Berkun considers how people understand new ideas and creative change.

The book offers a focused perspective on innovation for readers interested in business, technology, and creative thinking.

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I will be using this book for: