True Blue: The History of Blue Cross Blue Shield of Georgia, 1937-2001
A detailed history of Blue Cross Blue Shield of Georgia, documenting its growth and role in the state's health insurance landscape from 1937 to 2001.
About This Book
This book traces the institutional history of Blue Cross Blue Shield of Georgia over more than six decades.
It covers the organization's origins in 1937 and its evolution through the end of the twentieth century.
The narrative focuses on the company's development within the broader context of health insurance in Georgia.
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