INTERNATIONAL MANAGEMENT: CULTURE STRATEGY AND BEHAVIOR | 12TH EDITION
by Jonathan P Doh And Fred Luthans
International Management: Culture, Strategy and Behavior, 12th Edition, by Jonathan D. Doh and Fred Luthans, examines international management through the connected themes of culture, strategy, and behavior. Designed as a business and management textbook, it offers readers a foundation for understanding global management concepts.
About This Book
International Management: Culture, Strategy and Behavior is a business and management textbook focused on international management.
The book addresses the relationship between culture, strategy, and behavior in global business contexts.
This 12th edition is authored by Jonathan D. Doh and Fred Luthans.
It is suited to readers seeking a structured introduction to international management concepts.
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