Effective crisis communication(Chinese Edition)
This Chinese edition examines effective crisis communication as a focused area of communication practice. It offers readers a general introduction to the subject and to the importance of clear, purposeful messaging during challenging or uncertain circumstances.
About This Book
Effective Crisis Communication is a Chinese-language edition focused on communication during crises.
The book introduces the subject of crisis communication and its role in shaping clear, purposeful messages when circumstances are difficult or uncertain.
It is intended for readers seeking a general foundation in effective crisis-related communication.
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