案例研究/格致方法商科研究方法译丛
A translated volume on case study and business research methods. It offers readers a focused introduction to methodological thinking and can serve as a reference for students, researchers, and professionals exploring business research.
About This Book
本书围绕案例研究及商科研究方法展开，属于商科研究方法译丛。
内容适合需要了解商科研究方法的学习者、研究者及相关从业人员。
本书可作为认识案例研究方法、梳理研究思路和开展商科研究的参考读物。
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