Misbehaving: The Making of Behavioral Economics
by [ Mei ] Li Cha De Tai Le Zhu
Chronicles the rise of behavioral economics through experiments and insights that reveal how people actually make economic choices.
About This Book
Misbehaving traces the emergence of behavioral economics as a field that integrates psychological insights into economic theory.
The book examines how observed human behavior often deviates from the predictions of classical economic models.
It highlights key experiments and findings that shaped the discipline over several decades.
Readers gain an overview of the shift from rational-agent assumptions to more realistic accounts of decision-making.
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