The Golden Age of Advertising - the 70s
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The Golden Age of Advertising - the 70s

by Jim Heimann, Steve Heller

History Design Advertising
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The Golden Age of Advertising - the 70s looks back at advertising during a decade remembered in its title as a golden age. Authored by Jim Heimann and Steve Heller, this retrospective offers a focused introduction to 1970s advertising and its historical significance.

About This Book

The Golden Age of Advertising - the 70s examines advertising during the 1970s.

Written by Jim Heimann and Steve Heller, the book focuses on a decade described in its title as a golden age of advertising.

It offers readers an overview of advertising from the 1970s and its place in the history of commercial communication.

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I will be using this book for: