Doing Business in Emerging Markets
by Pervez N. Ghauri, S. Tamer Cavusgil, Ayse A Akcal
Doing Business in Emerging Markets explores the challenges and opportunities associated with operating in emerging economies. Written by Pervez N. Ghauri, S. Tamer Cavusgil, and Ayse A Akcal, it provides a focused resource for readers interested in international business and global markets.
About This Book
Doing Business in Emerging Markets examines the broad subject of conducting business in emerging markets.
The book is authored by Pervez N. Ghauri, S. Tamer Cavusgil, and Ayse A Akcal.
It offers a business-focused perspective on markets undergoing economic development and change.
This title may suit readers studying international business, emerging economies, and global commercial activity.
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