Managing Sport Events
by T. Christopher Greenwell, Leigh Ann Danzey-Bussell, David J. Shonk
A comprehensive resource on the planning, operations, and management of sport events for students and professionals.
About This Book
Managing Sport Events provides foundational knowledge for organizing and overseeing sport events of various scales.
The text covers key areas such as event planning, operations, marketing, and risk management.
Readers gain insight into the responsibilities involved in delivering successful sport events.
The book is designed for students and professionals seeking to understand sport event management principles.
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