Mindmasters: The Data-Driven Science of Predicting and Changing Human Behavior
by Sandra Matz
Sandra Matz explores the data-driven science of predicting and changing human behavior. Mindmasters offers a focused examination of how data can be used to understand human actions and consider the possibilities of behavioral change.
About This Book
Mindmasters examines the data-driven science of predicting and changing human behavior.
The book focuses on the relationship between data and human actions.
It presents a contemporary perspective on understanding behavior through scientific and analytical approaches.
Written by Sandra Matz, this title explores how insights about behavior may inform efforts to influence change.
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