Beyond Disruption: Innovate and Achieve Growth without Displacing Industries, Companies, or Jobs
by W. Chan Kim, Renée A. Mauborgne, Renee Mauborgne
Beyond Disruption examines an approach to innovation and growth that does not depend on displacing industries, companies, or jobs. W. Chan Kim and Renée A. Mauborgne offer a business-focused perspective for readers seeking alternatives to disruption-centered thinking and exploring how progress can create broader opportunities.
About This Book
Beyond Disruption explores how organizations can innovate and achieve growth without displacing industries, companies, or jobs.
The book focuses on an alternative to disruption-centered approaches to business strategy and innovation.
W. Chan Kim and Renée A. Mauborgne examine growth through a lens that emphasizes progress without unnecessary displacement.
It is suited to readers interested in business, management, innovation, and sustainable approaches to growth.
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