Competing on Analytics: The New Science of Winning; With a New Introduction
by Thomas H. Davenport, Jeanne Harris
Competing on Analytics presents analytics as a powerful foundation for business competition. Thomas H. Davenport and Jeanne Harris examine the strategic importance of data-driven thinking and explain why organizations increasingly look to analytics to improve performance, shape decisions, and pursue lasting advantage. This edition includes a new introduction.
About This Book
Competing on Analytics examines analytics as a way for organizations to strengthen their competitive position.
Thomas H. Davenport and Jeanne Harris present analytics as a central business capability and a source of strategic advantage.
This edition includes a new introduction, offering an updated entry point to the book’s ideas about data-driven competition.
It is suited to readers interested in business strategy, management, analytics, and the changing role of information in organizations.
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