Promotion in the Merchandising Environment
I will be using this book for:
9 total votes
Log in to remove ads

Promotion in the Merchandising Environment

by Judith C. Everett, Kristen K. Swanson

Business Education
1 Star 2 Star 3 Star 4 Star 5 Star
0.0 out of 5 stars (0 ratings)
View on Amazon View on BAM Trade it in for cash!

An educational resource exploring promotion strategies and practices in merchandising and retail environments.

ISBN-13 9781628921571 ASIN 1628921579 Views 301 Publisher Fairchild Books Year 2015 Edition 3 Format Paperback Product Group Book Pages 464 Created June 06, 2026 Updated September 14, 2026
About This Book

Promotion in the Merchandising Environment provides foundational knowledge for understanding promotional activities in retail and merchandising contexts.

The text covers essential concepts and practices relevant to professionals and students in the field.

Readers gain insight into the role of promotion within broader merchandising strategies.

Reviews

No reviews yet. Be the first to review this book!

Write a Review
I will be using this book for:
9 total votes