Strategic Management: Theory and Practice
Strategic Management: Theory and Practice offers a broad introduction to strategic management, connecting foundational theory with practical application. Written by John A. Parnell, it is a useful resource for students and readers seeking to build their understanding of strategy and management.
About This Book
Strategic Management: Theory and Practice introduces the field of strategic management through a balance of conceptual theory and practical application.
Written by John A. Parnell, the book is suited to readers studying or reviewing core ideas related to organizational strategy and management.
Its focus on both theory and practice provides a broad foundation for understanding strategic management as an academic and professional subject.
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