Selling Out the Church: The Dangers of Church Marketing
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Selling Out the Church: The Dangers of Church Marketing

by Philip D. Kenneson, James L. Street

Business Religion
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A critical look at how marketing approaches may impact the mission and identity of the church.

About This Book

This book explores the intersection of church practices and marketing strategies.

It raises important questions about the influence of consumer culture on religious communities.

The authors discuss potential consequences for church identity and mission.

Readers are encouraged to reflect on the balance between outreach and authenticity.

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I will be using this book for: