Building Social Business: The New Kind of Capitalism That Serves Humanity's Most Pressing Needs
Muhammad Yunus explores social business, a model of capitalism intended to serve humanity’s most pressing needs. Presenting an alternative perspective on enterprise and social responsibility, the book considers how business can contribute to addressing significant social challenges while creating value.
About This Book
Building Social Business examines a form of capitalism designed to serve humanity’s most pressing needs.
Muhammad Yunus presents social business as an alternative way to think about enterprise, value creation, and social responsibility.
The book is aimed at readers interested in business models that connect economic activity with broader human concerns.
It offers a perspective on how business can be understood as a tool for addressing social challenges.
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