Introduction to Commercial Recreation and Tourism: An Entrepreneurial Approach
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Introduction to Commercial Recreation and Tourism: An Entrepreneurial Approach

by Russell E. Brayley, John C. Crossley, Lynn M. Jamieson

Business tourism recreation management
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This introductory text explores commercial recreation and tourism as fields shaped by entrepreneurial thinking. It provides a foundation for understanding the business dimensions of recreation and tourism, making it a useful resource for students and readers seeking an overview of these interconnected areas.

About This Book

Introduction to Commercial Recreation and Tourism presents an overview of commercial recreation and tourism from an entrepreneurial perspective.

The book focuses on the relationship between recreation, tourism, and business, offering an introductory foundation for understanding the field.

Its subject matter is relevant to readers studying tourism, recreation management, entrepreneurship, or related professional areas.

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I will be using this book for: