From the Mouse’s House to the Penthouse: What I Learned from Making Deals, Building Brands, and Running Businesses in Asia
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From the Mouse’s House to the Penthouse: What I Learned from Making Deals, Building Brands, and Running Businesses in Asia

by Michael Crawford

Business memoir Asia
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A concise guide to business strategy and brand growth drawn from years of experience operating across Asia.

About This Book

This book shares lessons from extensive experience in business across Asia.

Readers will find guidance on deal-making, brand development, and running companies in dynamic markets.

The content draws on real-world business activities without specific case details.

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I will be using this book for: