Retailing in Emerging Markets
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Retailing in Emerging Markets

by Jaya Halepete Iyer, Shubhapriya Bennur

Business
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A comprehensive guide to retail strategies and consumer behavior in emerging markets, offering insights for professionals and students interested in global retail expansion.

ISBN-13 9781501319068 ASIN 150131906X Views 119 Publisher Fairchild Books Year 2017 Edition 2 Format Paperback Product Group Book Pages 456 Created February 16, 2026 Updated September 30, 2026
About This Book

Retailing in Emerging Markets explores the unique challenges and opportunities in retail sectors across developing economies.

The book examines consumer behavior, market dynamics, and strategic approaches tailored to these regions.

It provides insights for professionals and students interested in global retail expansion.

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I will be using this book for:
2 total votes