Sport Business Analytics: Using Data to Increase Revenue and Improve Operational Efficiency (Data Analytics Applications)
by C. Keith Harrison, Scott Bukstein
In Sport Business Analytics, C. Keith Harrison and Scott Bukstein demonstrate how data analytics can drive revenue growth and operational improvements in the sports industry. Part of the Data Analytics Applications series, this book equips professionals with essential strategies to harness data for competitive advantage in sports business.
About This Book
Sport Business Analytics explores the application of data analytics in the sports sector, focusing on strategies to enhance revenue generation and operational efficiency.
The book draws on real-world examples from sports business to illustrate how data can inform decision-making processes.
Authors C. Keith Harrison and Scott Bukstein offer guidance on leveraging data analytics applications tailored to the unique challenges of the sports industry.
Readers will gain an understanding of how analytical tools can transform sports organizations by optimizing performance and financial outcomes.
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