Escaping the Build Trap: How Effective Product Management Creates Real Value
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Escaping the Build Trap: How Effective Product Management Creates Real Value

by Melissa Perri

business strategy Innovation Product Management
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Explores why product teams get stuck building features and provides practical approaches to focus on outcomes that create real customer and business value.

About This Book

Escaping the Build Trap examines why many product teams focus on shipping features rather than creating meaningful outcomes.

The book outlines common organizational patterns that lead teams to prioritize output over customer value.

It presents frameworks for aligning product strategy with business goals and customer needs.

Readers will learn how to measure success through outcomes instead of feature counts.

The content is aimed at product managers, leaders, and teams seeking to improve product development practices.

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