E-Commerce Strategy: Text and Cases (Springer Texts in Business and Economics)
E-Commerce Strategy: Text and Cases offers a structured study of electronic commerce and its role in business strategy. Through a combination of text and cases, Sanjay Mohapatra provides a learning resource for students, educators, and professionals exploring the strategic foundations of digital business.
About This Book
E-Commerce Strategy: Text and Cases presents a focused business resource on the strategic dimensions of electronic commerce.
Combining explanatory text with cases, the book supports readers seeking to study e-commerce concepts and their application in organizational settings.
Its subject is relevant to business students, educators, and professionals interested in understanding digital commerce as part of broader business strategy.
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