Strategic Management: Theory and Practice
by John Parnell
Strategic Management: Theory and Practice offers an introduction to the core ideas of strategic management while relating theory to practical business applications. Written by John Parnell, it is suited to readers seeking a foundation in strategic thinking and management concepts.
About This Book
Strategic Management: Theory and Practice introduces the study of strategic management through a combination of foundational concepts and practical considerations.
The book is designed for readers seeking to understand how strategic management theory relates to business practice.
It may serve as a resource for students and others developing familiarity with the subject.
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