Big Data at Work: Dispelling the Myths, Uncovering the Opportunities
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Big Data at Work: Dispelling the Myths, Uncovering the Opportunities

by Thomas H. Davenport

Business Technology
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Thomas H. Davenport dispels big data myths and reveals practical opportunities for businesses seeking competitive advantage through data-driven strategies.

About This Book

Big Data at Work examines how organizations can leverage large-scale data for competitive advantage.

The book addresses common misconceptions about big data and clarifies realistic opportunities.

Readers gain insights into implementation strategies and the organizational changes required.

Thomas H. Davenport provides frameworks for evaluating data-driven initiatives.

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