Manage the Media: Don't Let the Media Manage You (Memo to the CEO)
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Manage the Media: Don't Let the Media Manage You (Memo to the CEO)

by William J Holstein

Business Media
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Written for business leaders, Manage the Media: Don't Let the Media Manage You addresses the challenge suggested by its title: taking an active role in media relationships and communication. Framed as a memo to the CEO, it offers a focused resource for readers exploring executive leadership and media strategy.

ISBN-13 9781422121481 ASIN 1422121488 Views 27 Publisher Harvard Business Review Press Year 2008 Format Hardcover Product Group Book Pages 103 Created April 17, 2026 Updated September 15, 2026
About This Book

Manage the Media: Don't Let the Media Manage You presents its subject as a leadership and communication concern.

Framed as a memo to the CEO, the book focuses on how executives can approach media engagement thoughtfully.

It is suited to readers interested in business leadership, public communication, and media strategy.

This edition is listed as a used book in good condition.

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