The New Science of Retailing: How Analytics are Transforming the Supply Chain and Improving Performance
by Marshall Fisher, Ananth Raman
The New Science of Retailing explores how analytics are reshaping retail and supply chain management. Marshall Fisher and Ananth Raman present a business-focused look at data-driven approaches to improving performance, making this a relevant title for readers interested in retail strategy, operations, and analytical decision-making.
About This Book
The New Science of Retailing examines the role of analytics in modern retail.
Marshall Fisher and Ananth Raman focus on how analytical approaches are transforming supply chain management.
The book connects data-driven decision-making with efforts to improve retail performance.
It offers a business-focused perspective on the changing relationship between retail operations, analytics, and supply chains.
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