Contemporary Strategy Analysis: Concepts, Techniques, Applications (5th Edition)
Contemporary Strategy Analysis offers a practical introduction to the concepts, techniques, and applications central to modern business strategy. Robert M. Grant provides a structured resource for studying strategic analysis, developing analytical understanding, and connecting strategic ideas with business decision-making.
About This Book
Contemporary Strategy Analysis presents an organized approach to understanding business strategy and strategic decision-making.
The book focuses on key concepts used in strategy analysis, alongside techniques for examining business situations.
It also addresses the application of strategic ideas, connecting analytical frameworks with practical business use.
This fifth edition is suitable for students and readers seeking a foundational resource in contemporary strategy.
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