Principles of Fintech: Financial Technology, Business Models and Strategic Innovation
by Alex Zarifis
Principles of Fintech explores the relationship between financial technology, business models, and strategic innovation. It provides a focused introduction to the principles shaping fintech and considers how technology and strategy connect within the changing financial services landscape.
About This Book
Principles of Fintech examines financial technology and its role in contemporary business.
The book focuses on business models associated with fintech, offering a framework for understanding how technology can shape financial services and commercial activity.
It also addresses strategic innovation, connecting technological development with broader questions of business strategy.
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