Understanding Business 13th edition (BUS 101 CSN Custom)
by Susan Mchugh, Jim Mchugh, Bill Nickels
A comprehensive introduction to business principles, covering management, marketing, finance, and entrepreneurship for college students.
About This Book
This textbook introduces students to essential business concepts and terminology.
It covers topics such as management, marketing, finance, and entrepreneurship.
The content is designed for first-year college courses in business fundamentals.
Clear explanations and examples help students understand how businesses operate.
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