Electronic Commerce
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Electronic Commerce

by Gary Schneider

Business Technology
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An introduction to electronic commerce covering business models, digital technologies, security, and online marketing strategies for the modern economy.

ISBN-13 9781305867819 ASIN 1305867815 Views 664 Publisher Cengage Learning Year 2016 Edition 12 Format Paperback Product Group Book Pages 624 Adult No Created March 20, 2026 Updated September 20, 2026
About This Book

Electronic Commerce provides an overview of online business models and digital transactions.

The text examines key technologies that support e-commerce activities and operations.

Readers explore payment systems, security considerations, and regulatory environments.

The book addresses marketing strategies and supply chain management in digital contexts.

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I will be using this book for:
54 total votes