Principles and Practice of Sport Management: .
by Lisa Pike Masteralexis, Carol A. Barr, Mary Hums
An introductory resource examining the business principles and operational practices essential to sport management.
About This Book
Principles and Practice of Sport Management provides an overview of the sport industry and its management practices.
The text covers core topics relevant to students and professionals working in sport organizations.
Content focuses on the structure and functions within sport management.
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