ISE ENTREPRENEURSHIP: The Art, Science, and Process for Success

by Charles E. Bamford, Garry D. Bruton Dr.

Business Education entrepreneurship

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Entrepreneurship: The Art, Science, and Process for Success examines entrepreneurship through the connected lenses of art, science, and process. Written by Charles E. Bamford and Garry D. Bruton, this fourth edition offers a business-focused resource for readers seeking an introduction to entrepreneurship and its role in achieving success.

ISBN-13 9781265071509 ASIN 1265071500 Views 92 Publisher McGraw Hill Year 2021 Edition 4 Format Paperback Product Group Book Pages 736 Created September 21, 2026 Updated October 25, 2026

About This Book

Entrepreneurship: The Art, Science, and Process for Success presents entrepreneurship through three complementary perspectives: art, science, and process.

This fourth edition is authored by Charles E. Bamford and Garry D. Bruton.

The book is focused on entrepreneurship and the pursuit of success, making it relevant to readers studying or exploring business creation and development.

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ISE ENTREPRENEURSHIP: The Art, Science, and Process for Success

About This Book

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