Crafting and Executing Strategy The Quest for Competitive Advantage Concepts and Cases
by Margaret Peteraf, Arthur A. Thompson, John E. Gamble
Crafting and Executing Strategy: The Quest for Competitive Advantage Concepts and Cases offers a structured look at strategic management, combining foundational concepts with cases. Written by Margaret Peteraf, Arthur A. Thompson, and John E. Gamble, it supports readers studying how businesses develop and execute strategies for competitive advantage.
About This Book
Crafting and Executing Strategy: The Quest for Competitive Advantage Concepts and Cases presents a business-focused exploration of strategy.
The book emphasizes both the development and execution of strategy, with attention to competitive advantage.
Its concepts-and-cases format supports the study of strategic management and the application of business ideas.
Written by Margaret Peteraf, Arthur A. Thompson, and John E. Gamble, it is designed for readers seeking a structured resource on business strategy.
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