ISE Crafting and Executing Strategy: Concepts (ISE HED IRWIN MANAGEMENT)
by John E. Gamble, Arthur A. Thompson Jr., A. J. Strickland Iii, Margaret Peteraf Leon E. Williams Professor Of Management
Crafting and Executing Strategy: Concepts offers students a structured introduction to business strategy and strategic management. The 23rd edition focuses on core concepts involved in developing and executing strategy, making it a useful resource for management courses and learners seeking a foundation in strategic thinking.
About This Book
Crafting and Executing Strategy: Concepts is a management textbook focused on the principles of business strategy.
This 23rd edition presents foundational concepts related to crafting and executing strategy.
It is designed for students and learners developing an understanding of strategic management.
The book supports coursework in business, management, and related educational settings.
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