Loose Leaf for Marketing: The Core
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Loose Leaf for Marketing: The Core

by Roger A. Kerin, Steven W. Hartley

Business Education
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Written by Roger A. Kerin and Steven W. Hartley, Loose Leaf for Marketing: The Core is a foundational educational resource for readers studying marketing. Its loose-leaf format makes it suitable for coursework, instruction, and reference in academic settings.

ISBN-13 9781264209293 ASIN 1264209290 Views 213 Publisher McGraw Hill Year 2021 Edition 9 Format Loose Leaf Product Group Book Pages 624 Created March 07, 2026 Updated October 17, 2026
About This Book

Loose Leaf for Marketing: The Core is a marketing-focused educational text by Roger A. Kerin and Steven W. Hartley.

The title presents core material in marketing for readers seeking a foundational resource.

Its loose-leaf format is suited to academic or instructional use.

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I will be using this book for:
6 total votes