Business Analytics
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Business Analytics

by Kevin Lertwachara, Leida Chen, Sanjiv Jaggia, Alison Kelly

Business Education
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Business Analytics introduces essential data analysis methods and their application to support effective business decision-making.

ISBN-13 9781260785005 ASIN 1260785009 Views 94 Publisher McGraw Hill Year 2020 Edition 1 Format Hardcover Product Group Book Pages 688 Created March 02, 2026 Updated August 22, 2026
About This Book

Business Analytics provides an accessible overview of analytical methods used in modern business environments.

The text emphasizes practical application of data analysis techniques to support organizational decisions.

Readers learn core concepts through examples relevant to real-world business scenarios.

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I will be using this book for:
3 total votes