ISE International Business: Competing in the Global Marketplace
by Charles Hill, G. Tomas M. Hult
ISE International Business: Competing in the Global Marketplace offers a broad introduction to international business and global competition. Written by Charles Hill and G. Tomas M. Hult, this title is designed for readers exploring how business operates across national markets and within an increasingly interconnected economy.
About This Book
ISE International Business: Competing in the Global Marketplace examines the subject of international business through a broad global perspective.
The book focuses on competition across national markets and the business considerations involved in operating in an interconnected world.
Written by Charles Hill and G. Tomas M. Hult, it is suited to readers seeking a structured introduction to global business concepts.
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