International Management: Culture, Strategy, and Behavior
International Management: Culture, Strategy, and Behavior explores the field through three central perspectives: culture, strategy, and behavior. Fred Luthans and Jonathan Doh present an internationally focused management resource for readers seeking a structured introduction to the subject and its major themes.
About This Book
International Management: Culture, Strategy, and Behavior examines management in an international context.
The book focuses on three central themes: culture, strategy, and behavior.
It offers a business-oriented perspective on how these themes relate to international management.
Written by Fred Luthans and Jonathan Doh, the book is suited to readers studying or exploring international management.
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