Media Today: Mass Communication in a Converging World
by Joseph Turow
Media Today: Mass Communication in a Converging World offers a broad introduction to mass communication in an era of media convergence. Designed for students and general readers, it examines the changing media environment and provides a foundation for understanding contemporary communication systems.
About This Book
Media Today: Mass Communication in a Converging World provides an introduction to the study of mass communication.
The book focuses on media in a converging world, highlighting the changing relationships among communication platforms, technologies, and audiences.
It is suited to readers seeking a broad foundation in contemporary media studies and communication.
Joseph Turow presents the subject in an educational format for students and others interested in how mass media operates and evolves.
Reviews
No reviews yet. Be the first to review this book!