New Venture Management
New Venture Management introduces the essential concepts behind launching and managing a new business. Written for readers exploring entrepreneurship and business creation, it provides a foundation for understanding the managerial responsibilities, opportunities, and challenges associated with new ventures.
About This Book
New Venture Management examines the management of newly established businesses and entrepreneurial organizations.
The book provides an introduction to the challenges and responsibilities associated with starting and managing a new venture.
It is suited to readers seeking foundational knowledge in entrepreneurship, venture creation, and business management.
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