Media/Impact: An Introduction to Mass Media (MindTap Course List)

by Shirley Biagi

Communication Media Studies

0.0 out of 5 stars (0 ratings)

View on Amazon View on BAM Trade it in for cash!

An introductory guide exploring mass media's influence on society, culture, and communication through clear explanations and relevant examples.

ISBN-13 9781133311386 ASIN 1133311385 Views 238 Publisher Cengage Learning Year 2014 Edition 11 Format Paperback Product Group Book Pages 448 Created March 20, 2026 Updated September 14, 2026

About This Book

Media/Impact: An Introduction to Mass Media provides an accessible overview of how mass media shapes public opinion and culture.

The text examines various media platforms and their roles in contemporary society.

Readers gain foundational knowledge about media industries, audiences, and the effects of media messages.

The book supports students in understanding the broader impact of media on information flow and social dynamics.

I will be using this book for:

Media/Impact: An Introduction to Mass Media (MindTap Course List)

About This Book

Reviews

Write a Review

I will be using this book for: