Data Driven: How Performance Analytics Delivers Extraordinary Sales Results
Data Driven examines how performance analytics can inform sales strategy and support stronger results. Written by Jenny Dearborn, this business-focused title offers a data-centered perspective for readers interested in sales performance and analytics.
About This Book
Data Driven focuses on the connection between performance analytics and sales results.
Jenny Dearborn examines data-driven approaches within a business and sales context.
The book is suited to readers interested in analytics, performance measurement, and improving sales outcomes.
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