The Silk Road Rediscovered: How Indian and Chinese Companies Are Becoming Globally Stronger by Winning in Each Other's Markets
by Anil K. Gupta, Girija Pande, Haiyan Wang
In The Silk Road Rediscovered, Anil K. Gupta, Girija Pande, and Haiyan Wang reveal how Indian and Chinese companies are fortifying their global stature by thriving in each other's markets. The book details the strategic pathways and mutual benefits that are reshaping international business along this historic trade route, offering valuable perspectives on cross-cultural economic success.
About This Book
The Silk Road Rediscovered examines the emerging dynamics between Indian and Chinese companies as they expand into each other's markets. Authors Anil K. Gupta, Girija Pande, and Haiyan Wang analyze how these firms are leveraging opportunities to build competitive advantages.
Through insights into cross-border collaborations, the book highlights the strategic moves that are enhancing the global presence of businesses from both nations. It focuses on the practical ways companies are adapting to new economic landscapes.
This work provides a framework for understanding the evolving business ties that contribute to stronger international positioning for Indian and Chinese enterprises.
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