Effective Crisis Communication: Moving From Crisis to Opportunity
by Robert R. Ulmer, Timothy L. Sellnow, Matthew W. Seeger
Effective Crisis Communication: Moving From Crisis to Opportunity explores how communication relates to crisis situations and the potential for constructive change. Written by Robert R. Ulmer, Timothy L. Sellnow, and Matthew W. Seeger, this book offers a focused resource for readers studying communication and crisis management.
About This Book
Effective Crisis Communication: Moving From Crisis to Opportunity examines communication in the context of crises and organizational challenges.
The book focuses on the relationship between crisis situations, communication practices, and the possibility of moving toward opportunity.
Robert R. Ulmer, Timothy L. Sellnow, and Matthew W. Seeger present a professional resource for readers interested in crisis communication.
Its subject matter is relevant to the study and practice of communication, crisis management, and organizational response.
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