Media and Entertainment Industry Management
by Sunghan Ryu
Media and Entertainment Industry Management offers a focused introduction to the business and organizational principles shaping media and entertainment. It provides readers with a foundation for understanding management in these dynamic sectors, making it useful for students and anyone seeking a broad perspective on industry practice.
About This Book
Media and Entertainment Industry Management examines management within the media and entertainment sectors.
The book provides a focused foundation for understanding how these industries are organized and managed.
It is suited to readers seeking an overview of business and management practices in media-related fields.
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