The Entrepreneur's Guide to Customer Development: A cheat sheet to The Four Steps to the Epiphany
by Brant Cooper, Patrick Vlaskovits
This practical guide introduces entrepreneurs to customer development through a concise cheat sheet for The Four Steps to the Epiphany. Designed as an accessible business reference, it focuses on the customer-development framework and its relevance to entrepreneurial planning and practice.
About This Book
The Entrepreneur's Guide to Customer Development is a practical business guide for entrepreneurs.
It focuses on customer development and presents itself as a cheat sheet for The Four Steps to the Epiphany.
The book offers a concise reference for readers seeking an accessible introduction to this entrepreneurial framework.
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