Global Entrepreneur: Taking Your Business International (4th Edition)
Global Entrepreneur: Taking Your Business International is a focused resource for entrepreneurs who want to expand beyond their home market. The fourth edition addresses the broad challenges and opportunities involved in international business, providing a practical starting point for understanding global expansion and its demands.
About This Book
Global Entrepreneur: Taking Your Business International is a business resource centered on expanding a company beyond its domestic market.
This fourth edition is designed for entrepreneurs considering or pursuing international business opportunities.
The book focuses on the broad process of taking a business international, making it relevant to readers seeking guidance on global expansion.
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