Building Communities, Not Audiences: The Future of the Arts in the United States
by Doug Borwick
A guide for arts organizations on building lasting community relationships instead of focusing only on expanding audiences.
About This Book
Building Communities, Not Audiences examines the evolving role of arts organizations in American society.
The book argues for a shift from audience development to meaningful community engagement.
It provides insights for arts leaders seeking sustainable models in a changing cultural landscape.
Topics include collaboration, relevance, and long-term relationship building with local communities.
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